Jack White 3 obsession with numerology for the Third Man

Posted on 21 September 2012
By Andy Johnson
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Jack White III and his obsession with the number 3 has been an ongoing factor in his life and career…

Jack’s obsession with the number three was first documented during his rise with the White Stripes, he stuck to the strict colour code of red, white and black.

He sold a limited number of a vinyl player called the Triple Inchophone, which is used to play rare 3-inch singles, in the merch booth while on tour with drummer Meg.

The credits on his works are Jack White III and his label is called Third Man Records.

Numerology is the study of the purported divine, mystical or other special relationship between a count or measurement and observed or perceived events.

It would be easy to get obsessive about the number 3. We could examine the clock we all live our daily life by and travel back to the days of around 3500–3200 BC to the days of the Sumerian Babylonian astronomers.

The Sumerians first used the idea of 18 year cycles to predict lunar eclipses and invented the modern practice of dividing a day into a 360 degrees circle, of 60 minutes each…